What you sell and what it costs
Most creator pricing is a number picked once in a hurry and then never revisited while the work got better. Write the current numbers down and look at them.
Entry offer
49 per month
Main offer
890 one off
Premium
2400 per project
Last raised
14 months ago
What is included in the main offer
The deliverable itself and how many revisions
Turnaround time you can actually hold in a bad week
What happens if they go quiet for a month
What is explicitly not included
Price the outcome and not the hours. An hourly rate punishes you for getting faster which is the exact opposite of what experience should do.
The number you are scared to say out loud
Write it here. Nine times out of ten it is the correct one and you have been discounting yourself for a year to avoid one uncomfortable sentence.
The floor
The number below which you say no. Not the number you hope for. The one where the work stops being worth the calendar space it takes.