Google Reviews for a Trades Business
A steady stream of genuine Google reviews is the single best local marketing asset for a plumber, electrician, landscaper, or cleaner. Build a simple system for asking, responding, and monitoring.
50Reviews
24Hours
Ask for Reviews
Ask in person right after the job while the customer is happy. Send a follow-up text two hours later with your direct review link. Include the link on every invoice and thank-you card.
Respond to Every Review
Thank positive reviewers by name and mention the specific job. Respond to negative reviews calmly, apologize for the experience, and offer to make it right offline. Never argue publicly.
Monitor Your Reputation
Set up a Google Alert for your business name. Check Google Business Profile weekly. Use a tool like Birdeye or Podium if you want automated review requests by SMS.
Review Strategy Checklist
Claim and verify your Google Business Profile if not done
Generate your direct review link from Google Business Profile
Create a short URL or QR code for the review link
Print the QR code on invoice footers and thank-you cards
Write a review request SMS template for post-job follow-up
Set a goal of 5 new reviews per month
Respond to every review within 24 hours
